E-commerce is a giant which is ruling in the online market from decades, where no business can set up its feet to compete in such a large manner. The Indian E-commerce market size rises to $38 billion which is expected to augment in the upcoming fiscal year 2016-17. Though it has raised the bar for the start-ups in the online sector, a steep blow has been given to them by the not so old online classified sites that got the success in stepping their feet in the online market just beside them. However, the E-commerce owners have got the pinpoint of the folks which made them addicted of their websites, but the emergence of rental classified sites have broken the old tradition at this instant.
The online market has infinite space where business related to different niche has booked a space that can help them to operate it without any tussle. Some limitations are imposed on the businesses related to their advertising, whereas some concession has been given on it to present their features to let their audiences know who they are what they are dealing with in the online market. As ‘E-commerce didn't have any physical store in the offline market', same as that ‘Rental classified sites didn't have any existence in the offline world'. However, yet, they have their own presence in the world & in the minds of folks who use them consistently to meet their requirement.
The Online market is turning down to be a rivalry field among the businesses like Rental classified sites, E-commerce giants, Real estate service provider & many more. Though they are in different segments, but the fight for the top position is still in news every day. "Amazon & Flipkart" are the E-commerce giants and all know about it very well. But, in the context of "OLX & Quikr", the lower customer base & the market cap will coerce you to think whether they could survive in the online market or they will get acquired by some other firms. It's a human tendency that will compel you to think about the future of those sites which are in regular usage.
In 2006, OLX stepped its feet in the online world with an aim to rule in the classified sector & to make huge money through it. But, in later 2008, the celebration comes to an end when QUIKR launches with the same aim with enhanced features. The rivalry didn't start here, as they are the fledgling in the market & started analyzing what is the actual need of people & how they treat their business when they flyby with it for the first time. In later 2009, they both started building their base among their targeted audience by opening an alley of selling & buying of used product other than buying new ones from E-commerce giants.
Now, it is 2016 when no one can deny the fact that OLX & Quikr has sorted their issue to a huge extent & helped them at every step in making their life ease to survive in a better way. But, as the history says, "Raja banne ki lalsa sabme hoti hai, chahe vo kitna chota hi kyu na ho", and this got the real sense after the launch of Justdial, 99acres, Magicbricks and many others. Today, Justdial has captured a big portion of the online rental market where the others find it hard to compete with it. The rental classified market is still expanding & it has shown various new entries that have brought huge revolution in this segment which diverted the attention of people from E-commerce sites towards them.
"RENT2CASH" is one of the finest rental classified platforms that started in 2014 with a concept of fetching the details of rental stuffs that are not only useful for the survival but it also helpful for those who can't able to buy the expensive products that are required to their life. Rental stuffs are not only for a single class people. It can be accessed by every person who wants to save their money somehow. It is the open platform which is completely dedicated to RENT & nothing else. People are getting dragged towards this site as they are getting the convenience & console which they can't get in the giants or in the local market.
A recent study on the rental classified platform says that Olx, Quikr & Justdial have also started to stretch their legs in this segment & making it difficult for others to think of competing with them. Justdial & Quikr, I would definitely say the bap of all rental sites who have revamped & restructured their website on a large scale that can block the users from thinking of other platforms. You don't have to wander in search of rental stuffs in your vicinity or don't have to approach any broker in getting the stuff quickly, as the giants are ready to serve you at every instant just as our soldiers who waking up all time to secure our motherland. Albeit, they are changing with the change in trend, the newly launched rental classified site ‘Rent2cash' has lived over the expectation of people in providing them every detail of rental products that is required to make their life easy. The battle for the top position is still on & it will continue till they reach the level of satisfaction of folks who surfs rental stuffs on the internet daily.
